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THE BOTTOM LINE
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The Bottom Line
Saturday 5.30-6.00pm
The Bottom Line
Showing you what's important in your ever changing life.
Programme details
4 March 2006
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Evan Davis
This week Evan Davis and his guests ask if we can ever have too much choice.
This week's Education Bill gives local authorities in England and Wales the duty to promote choice for parents and the NHS has just started a system called Choose and Book for hospital appointments. Can we really cope with more choice when we're already surrounded by an average of 26,000 products every time we go to a supermarket? Or is choice what makes our economy work?

Evan also asks if the growing number of businesses selling products based on their ethics is simply marketing hype or a reflection of a genuine change in the way companies behave. Find out why losing money in one part of your organisation can increase your profits.

And in the week when McDonalds announced that it was closing 25 restaurants in the UK we hear the panel's advice to companies that are perceived as unhealthy.

Evan's guests this week cover drink, drugs, fast food - and health:

Sir Christopher Gent
Chairman of GlaxoSmithKline

Valerie Gooding
Chief Executive of BUPA

Barry Gibbons
former Chief Executive of Burger King

Caroline Whitefield
founder & Chief Executive of Blackwood Distillers 
About the programme
 
The Bottom Line cuts through the confusion of modern life to find out what's really important to consumers and businesses: the gimmicks, the people, the products - and the relationships.
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