Mind Changers

12 December 2007

Wednesday 12 December 2007 11:00-11:30 (Radio 4 FM)

Claudia Hammond re-visits the first experiment to tackle the impact of TV violence on children. Albert Bandura has now overtaken Sigmund Freud as the most frequently cited psychologist in the world, but it was with this ground-breaking experiment, where children aged 3 to 6 saw an adult attack a 5 ft inflatable Bobo doll with a mallet, that he first alerted the world to the dangers of imitative behaviour.

He went on to show that such 'modelling' could also be used to positive effect, and his theories have been used in the production of soap operas which tackle the position of women, population control and HIV and Aids awareness across the developing world.

Claudia Hammond meets Albert Bandura and revisits the Bobo Doll.

Related Links:

Albert Bandura's website

Film of Bobo Doll experiment

Rene Weber's website

The Population Media Center

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Albert Bandura

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Mind Changers

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