Find
out what's going on behind the scenes in Ambridge
Moyles
Marches
on Ambridge
5 March
2004
Chris
Moyles,
the
self-styled
"saviour
of
Radio
1",
has
declared
war
on
The
Archers
in
a
bid
to
become
the
BBC's
most
listened-to
show
online.
Archers
fans around
the world
have been
able to
listen
live via
their
computers
using
the free
iPlayer
service
since
2002.
Last year
the facility
was extended
so that
they could
catch
up on
episodes
they'd
missed,
at a time
to suit
them.
The Archers
rapidly
overtook
the previous
most popular
programme
- BBC
Radio
1's two-hour
DJ showcase
The
Essential
Mix
- and
for the
past year
has held
the number
one slot
which
has become
so coveted
by Moyles.
The
presenter
is encouraging
his fans
to listen
again
to his
show -
via their
computers
- for
a chance
to win
Chris
Moyles
merchandise.
Archers
editor
Vanessa
Whitburn
said:
"It's
flattering
that Chris
should
view us
with such
envy,
and it'll
be interesting
to see
how many
people
are tempted
by the
unique
attractions
of a mug
with his
face on
it. But
whatever
the results
of the
campaign,
our listeners
know who's
really
number
one."
