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ELVIS
Starts 2030 - 2130 Tuesday 4 January

Elvis Presley
Listen Again to this show
The programmes will be available to hear again for seven days after transmission via the BBC Radio Player.
As anyone with more than a passing interest in popular music may know, January 8th marks what would have been the 70th birthday of the ‘King of Rock ‘n’ Roll’ – Elvis Presley. Radio 2 commemorates the occasion with a revised two-part series simply titled ‘Elvis’.

Programme one:
For the first programme in this series, Paul Gambaccini presents a personal essay of life in 50's America. He was five years old and living in the Bronx when Elvis Presley released his first single in 1954.

Whilst many black artists such as Ella Fitzgerald and Nat 'King' Cole were regular broadcasters, the thought of young Rhythm & Blues artists presenting their music to conservative American TV audiences was another matter. When Elvis exploded onto TV screens he bridged the gap between black and white, and helped break down all sorts of barriers.

Programme two:
In the second programme, Paul Sexton looks at the marketing and exploitation of the Elvis name and image, and the apparent never-ending source of new and alternative recordings that have continued to appear since his death, and asks if Elvis is worth more dead than alive?
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