The Fashion Industry's Take on Pudsey Bear
In November 2011, we launched our stunning Designer Pudsey Collection, which involved a number of fashion designers using their creative flair and remarkable talents to create their very own unique version of the iconic Pudsey Bear.
The traditional yellow Pudsey was recreated in an array of different fabrics from suede to leather; in a rainbow of different colours; from silver to blue, and in a variety of different patterns; from tartan to floral. Each fashion Pudsey was unique and allowed fans of both the Bear and the designers the opportunity to own a piece of fashion history.
The Designer Pudsey Collection was auctioned to raise money for BBC Children in Need.
