Radio 1's Augmented Reality Experiment!
As part of Access All Areas we're experimenting with a new way of using your phone to unlock hidden content on our websites.
You may have seen a circular symbol on the picture of our Djs on the Radio 1 and 1Xtra homepage. This symbol is an Augmented Reality (AR) code that lets you access an extra special message from our Djs during February.
To access the special message simply:
Visit the App Store or Android Market on your smart phone, download and install an app called "Zappar"
Head to www.bbc.co.uk/radio1 during Nick Grimshaw, Fearne Cotton, Scott Mills and Greg James' shows on Radio 1 and Charlie Sloth's on 1Xtra.
1. Open the app on your phone
2. Hold your phone over their picture on the homepage and point the camera at the picture
3. Sit back and enjoy the message and then have a selfie taken with your favourite DJ
Zappar is just one of a variety of Augmented Reality apps including Blippar, Layar and Aurasma that you can use on your phone to unlock and view specially-marked content online. We're undertaking this experiment for Access All Areas throughout February 2014, after which time the Radio 1 website will go back to normal!