Distinguished Professor of Sociology at Lancaster University, John Urry, has a particular interest in contemporary mobility and what comes ‘after the car’. He argues that it might take a long time before we can be weaned off the ‘petroleum and steel’ car and that fun might be one of the key elements in persuading us to opt for greener transport.Urry: After the car
After a long career in car design at General Motors in the US, for the last two years Rohan Saparamadu has been Chief Designer at Maruti, the pre-eminent small car manufacturer in India. He says that when he first started designing for India, he had to revise many of his ideas about what makes a successful car.
Daniel Sperling is recognized as a leading expert on transportation technology assessment, energy and environmental aspects of transportation, and transportation policy. He is Professor of Civil Engineering and Environmental Science at University of California, Davis and sits on the board of the California Air Resources Board, an institution that for half a century has been pivotal in shaping policies on things like fuel efficiency and restricting car pollution.Sperling: Two Billion Cars
Sixty second idea to change the world
John Urry suggests that we should re-design cars so that it’s much more obvious what highly dangerous machines these really are. Drawing on an idea by risk theorist John Adams, he says that all car steering wheels should have pointing out from their centre a sharp metal stake directed at the heart of the driver and stopping an inch or two from their chest.
ON NEXT WEEK'S PROGRAMME
We’re devoting the whole programme to some of the weird, whacky and wonderful 60 Second Ideas we’ve had on the Forum, reviewed for us by the distinguished zoologist Robert May, poet Imtiaz Dharker and science writer Philip Ball.