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Play now 28 mins


28 minutes
First broadcast:
Tuesday 16 February 2010

This week on The Bottom Line, Evan Davis is joined by a panel of top executives from the world of public relations to discuss exactly what it is that they do. He also finds out what advice they would give to companies in crisis - what should they say when it all goes wrong?

Evan is joined by Lord Bell, Chairman of Chime Communications, one of the UK's biggest PR and communications agencies; Julia Hobsbawm, Chief Executive of Editorial Intelligence; and Robert Phillips, Chief Executive of the UK branch of international firm Edelman.



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