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Play now 25 mins

Organising Salvation

25 minutes
First broadcast:
Tuesday 29 December 2009

The management guru Peter Drucker called the Salvation Army the most "effective organisation in America". Peter Day asks if that is true in Britain and finds out how the Army is bringing innovation to salvation and asks are there lessons for the corporate world from the way they work.

  • Peter Day's Webcomment

    Selling Salvation
  • Contributors to this programme:

    Bill Cochrane
    Commissioner, Salvation Army’s international headquarters

    Lieut-Colonel Marion Drew
    UK Salvation Army

    Maff Potts
    Director of Homeless Services, Booth House

    Brian Gibbs
    Centre Manager, Booth House

    Lieut-Colonel Alan Burns
    Scottish Secretary and district commander for East Scotland, Salvation Army and 40/20 Furniture Project, Perth

    Liz Osbourne
    Business projects coordinator, Booth House

    Leslie Morphy
    Chief executive, Crisis

    Professor Cathy Pharoah
    Co-director of the Centre for Charitable Giving and Philanthropy, Cass Business School in London


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