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Electric Dreams

This year, the seven millionth car rolled off Nissan's UK production line. But will its latest all electric vehicle puncture the extraordinary success story of the company which is now the bedrock of the North East's economy?

Release date:

29 minutes

Last on

Tue 7 May 2013 23:05
BBC One North East & Cumbria

Is Nissan's electric car the choice of future drivers?

Is Nissan's electric car the choice of future drivers?

Electric Dreams goes behind the scenes at Nissan as the company gambles on becoming the first mass producer of all electric cars.

 

After months of preparation and millions of pounds spent on development the Nissan Leaf is finally on the production line.

 

But Nissan's biggest challenge is to persuade consumers that electric cars are the choice for the future. To date the company has sold 55,000 electric cars worldwide, half the number it hoped for.

 

So are Nissan's electric dreams on full charge or do they risk going flat?

 

Watch the video feature on the BBC News website.

Nissan plant to create 50 new jobs

Nissan plant to create 50 new jobs

Car firm Nissan has announced it is creating 50 new jobs at its Sunderland plant.

 

 

The company, which already employs about 6,500 staff, has launched a recruitment drive for engineers and maintenance staff.

 

 

It said it needed extra workers to work on Nissan's luxury car division Infiniti.

 

 

Read the full story on the BBC News website. 

Credits

Role Contributor
DirectorDan Farthing
ProducerDan Farthing