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The Bottom Line

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The Open University The Bottom Line is produced in association with The Open University.

The OU: Money & Management.
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  4. 16/07/2009

16/07/2009

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Last broadcast on Sat, 18 Jul 2009, 17:30 on BBC Radio 4 (FM only) (see all broadcasts).

Synopsis

It's the end of term and summer is here, so what advice would Evan Davis's successful business guests give to youngsters just leaving school now?

Entrepreneur James Dyson took five years to develop the bagless vacuum cleaner, Martha Lane Fox went on a 'crazy journey' to set up lastminute.com, and Adrian Ringrose still isn't sure he has grown up, even though he is chief executive of a company with 50,000 employees. Evan asks them all about creativity in business and how important it is.

Evan Davis

Martha Lane Fox

Martha Lane Fox is founder of Lastminute.com, Antigone and Lucky Voice

Martha Lane Fox's Website

Sir James Dyson

James Dyson is an inventor and founder of Dyson

Dyson

Adrian Ringrose

Adrian Ringrose is Chief Executive of Interserve Plc

Interserve Plc

Broadcasts

  1. Thu 16 Jul 2009
    20:30
  2. Sat 18 Jul 2009
    17:30

More details

A programme from

Duration

30 minutes

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