ImpreMedia & bbcmundo.com team up to discuss use of Spanish in USA
ImpreMedia, the leading Spanish-language newspaper publisher in the United States, has joined forces with the BBC's Latin American service, BBC Mundo, to support the use of Spanish in Hispanic communities across the US.
The BBC's award-winning Latin American website, bbcmundo.com, and ImpreMedia, whose publications include the Los Angeles-based La Opinión and El Diario La Prensa in New York, will develop a series of joint initiatives to inform America's key Hispanic communities and offer them a platform for debate.
The partnership launches today, Tuesday 21 August, with an expert round-table discussion on the impact of the Spanish language in the US. Broadcast by BBC Mundo radio, the event is also available, in text, audio and video, on bbcmundo.com and the website of La Opinión, www.laopinion.com/espanolUS.
The discussion is based on BBC Mundo's ¿Hablas español? project, which involved travelling over land from St Augustine in Florida to Los Angeles in California without speaking a word of English. The entire trip has been documented in text, audio and video on bbcmundo.com.
Based on the findings of ¿Hablas español?, the round-table discussion focuses on the following:
- Use of Spanish in everyday life: problems and advantages, variations in language from one region to another, how Spanish speakers survive in an English-speaking country and how English-speakers react in areas with a strong Hispanic presence;
- Quality of Spanish spoken in the US: the use of "Spanglish", Spanish used by second and third generations, and the role of education;
- Spanish and the media: media as a means of social cohesion, their responsibility in its diffusion, how Hispanic media survive and future trends.
The panellists are: Jorge Mettey, former Vice President of Univisión, Los Angeles; Gustavo Arellano, a columnist on Orange County Weekly; Alberto Vourvoulias, Executive Editor of El Diario La Prensa in New York; and Mariano Zaro, Professor of Spanish at the Whittier College and Pasadena City College.
La Opinión is represented by Pilar Marrero, Political Columnist and Writer; Emilio Castellanos, Senior Web Coordinator; Hugo Quintana, Assistant Managing Editor; and Executive Editor Pedro Rojas.
For the BBC - José Baig, Executive Producer of ¿Hablas español?; Carlos Villalobos, Business Development Executive; and Alberto Souviron, Editor of bbcmundo.com.
Speaking about the joint editorial initiative, the BBC's Carlos Villalobos said: "The BBC is very pleased to be working alongside ImpreMedia.
"Together we can bring benefit directly to millions of Spanish-speaking people in North America who are seeking news and information from reliable sources. We can also engage with them in debates on issues they are passionate about such as the use of the Spanish language."
Executive Editor of La Opinión, Pedro Rojas, added: "This debate serves as an excellent opportunity for us to understand the phenomenon that is the growth of the Spanish language in this country. Spanish links many nations, and we should all work to preserve it."
BBC World Service Publicity