BBC launches mobile news service in Dhaka
BBC World Service has teamed up with QA Konsortium, a mobile content aggregator in Bangladesh, to launch a SMS news service in Dhaka.
The service provides subscribers with news from the BBC gathered from all over the world via a single SMS sent to their mobile phone.
BBC news on-demand is available in seven categories: Asia Pacific, Breaking News, Cricket, Entertainment, Football, South Asia and World News.
Subscribers can register by sending "reg bbc" to 6666.
Sabir Mustafa, Head of BBC Bengali, said: "News through mobile phones is the newest frontier of today's broadcasting world, and the BBC is at the forefront of this new media revolution.
"By combining cutting-edge technology with our high editorial standards and unequalled newsgathering capability, we are able to bring the world to mobile phone users in Bangladesh at the touch of a button.''
Mr AK Mahuiddin, Head of QA Konsortium, added: "The BBC's credibility and position of clear global news leadership will add unparalleled value to our subscribers' experience.
"Staying in touch through a credible news media is now virtually mandatory in a world where reliable information has become a vital decision-making currency for all walks of life."
Subcribers can also request news for individual categories by sending the respective syntax to 6666:
- Asia Pacific News – bbc ap
- Breaking News – bbc bn
- Cricket – bbc cr
- Entertainment – bbc en
- Football – bbc fb
- South Asia – bbc sa
- World News – bbc wn
BBC World Service