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Ashes coverage brings record online listeners

Category: Radio;

Date: 05.10.2005
Printable version

Live coverage of The Ashes contributed to another record month of online listening to BBC Radio, as desk-bound cricket fans kept up-to-date with England's progress.


Five Live Sports Extra and Radio 4 LW both eclipsed their previous online listening records by more than 300 per cent in August, notching up two million and 250,000 hours of live online listening respectively.


The networks' figures - buoyed by office workers keen to follow the action on the Internet - contributed to a monthly total of 16.1 million hours of live and on demand listening.


BBC 7's wide range of programming in August - from a Little Britain night to a Bill Nighy weekend - brought increased traffic to the station's website, with more than 460,000 unique user agents visiting during the month.


Between them they consumed more than a million hours of BBC 7 on demand and secured the network six programmes in August's On Demand Top 30.


This year's Proms attracted more than 385,000 on demand listens - a 66 per cent increase on last year.


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Category: Radio;

Date: 05.10.2005
Printable version


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