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Imagine...
Imagine
- BBC ONE's new arts strand - aims to capture the power and effect
that the arts can have and the people who have changed our way of
looking at the world through their art.
Beginning
with The Saatchi Phenomenon, the strand covers the arts in their
broadest sense - from ballet to fashion, sculpture to hip hop, literature
to Brit art.
Imagine
is presented by Alan Yentob.
He
says: "I've
always been passionate about the arts so this opportunity to present
a major new strand on BBC ONE was irresistible.
"The
brief for Imagine is simple. To be bold. To address a diverse range
of subjects with intelligence and flair.
"We
aim to be inclusive but we hope to inspire and surprise too.
"And,
incidentally, there will be no crude demarcation between popular
culture and 'high art'. Imagine will have a healthy appetite for
both.
"The
BBC is in earnest about raising its game with arts coverage on television.
Don't take my word for it though. Watch the programmes.
"I
believe this diversity of approach in both subject matter and treatment
is evident in the first series from the amazing tale of Cuban
ballet dancer Carlos Acosta, to Stella McCartney's personal story
about her determination to succeed creatively.
"We
celebrate the remarkable lives of sculptor Barbara
Hepworth and writer John Mortimer as he turns 80.
"We
look at the phenomenon that is Charles Saatchi. We pursue the rise
and rise of hip hop.
"And
we tell the intriguing story behind the controversial portrait of
the 18th-century 'noble savage' Omai.
"Imagine
aims to capture the life of the imagination which is, after
all, what the arts are about."
Alan
Yentob was appointed director of BBC Drama, Entertainment and CBBC
in April 2000.
In
1978, he created the mould-breaking arts series Arena and was editor
until 1985.
During
this time he produced influential programmes including The
Orson Welles Story, The Private Life of the Ford Cortina and My
Way.
His
influential roles at the BBC have included Head of Music and Arts,
Controller of BBC ONE and of BBC TWO and Director of Television.
His
outside responsibilities include sitting on the South Bank Board
and Chairmanship of the Institute of Contemporary Art.
Imagine
- BBC ONE, from 11 June 2003.
Notes
to Editors
The
Imagine press pack is available here, in PDF
format, as a complete pack or by programmes. You may require
Adobe Acrobat Software to read PDF files which can be obtained here.
Full
Imagine press pack (987 KB)
Imagine...
Barbara Hepworth (170 KB)
Imagine...
Carlos Acosta (116 KB)
Imagine...
The Hip Hop generation (149
KB)
Imagine...
John Mortimer (111 KB)
Imagine...
Who is Omai? (131 KB)
Imagine...
The Saatchi phenomenon (110 KB)
Imagine...
Stella's story (138
KB)
All the
BBC's digital services are now available on Freeview,
the new free-to-view digital terrestrial television service, as well
as on satellite and cable.
Freeview
offers the BBC's eight television channels, interactive services
from BBCi, as well as 11 BBC radio networks.

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