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Key Facts

BBC World Service language services

Last updated March 2005
Printable version

BBC Hindi


For over 60 years, BBC Hindi has been one of the most credible and respected sources of news in India, providing timely and reliable coverage of important events in the world and across South Asia.

 

BBC Hindi broadcasts four times a day at 6.30am, 8.00am, 7.30pm and 10.30pm IST. It is available on shortwave and medium wave radio transmitters and via cable television.

 

BBC Hindi programmes are produced in the service's London and New Delhi studios. Millions of Hindi speakers across the world can also access BBC Hindi programmes in text and in audio at bbchindi.com.

 

BBC Hindi broadcasts two morning and two evening programmes live from the BBC's new studio in Delhi.

 

Aaj Ke Din is the morning programme broadcast in two half-hour editions. The 6.30am IST edition covers news and current affairs stories and analysis, as well as reports on a wide range of topics. It also includes a regular sports update and a daily Indian press review.

 

The 8.00am IST edition has a style of its own - featuring a new guest every day, and mixing celebrities and politicians such as V.P.Singh, Shubha Mudgal, Jatin Das, Ravi Shankar, Meghnad Desai, Ajit Wadekar, Fazal Mehmood, Dev Annand and Shashi Kapoor.

 

It also covers news in sports and entertainment and holds discussions on various topics.

 

Aaj Kal, the evening news programme, updates the audience with live reports, expert opinion and analysis of current affairs, business and sports stories as they unfold. It broadcasts two 45-minute editions at 7.30pm and 10.30pm IST.

 

The 7.30pm edition includes the daily Aapki Rai, which is dedicated to listeners' letters. This is followed on Mondays by Career Kya Karoon, which deals with career-related queries and information. On Tuesdays, Humse Poochiye answers listeners' questions on general topics, and on Sundays there is a live half-hour interactive programme, Aapki baat: BBC ke saath, in which listeners can put their questions to the guest.

 

The programme has featured the cabinet ministers of India, opposition leaders, politicians from Pakistan (including the President), historians, Bollywood stars and celebrities from different walks of life.

 

The 10.30pm IST edition sums up the headlines and major news items for the day, covering politics, business and sports.

 

Both Aaj Ke Din and Aaj Kal broadcast stories told by listeners.

 

In February and March 2004, the BBC Hindi team visited 15 towns and covered thousands of kilometres in Bihar and Uttar Pradesh with an interactive Voice of the People roadshow.

 

The aim of the roadshow was to promote Aaj Ke Din and Aaj Kal, and introduce the real face of its programme makers to radio listeners in the cities and towns.

 

More than 140,000 people met the BBC team, made up of journalists based in Delhi and London, at over 200 forums.

 

In September 2004 BBC Hindi continued its interactive efforts when it visited audiences in Bihar, Uttaranchal and Rajasthan.

 

BBC Hindi has won numerous awards. A programme it aired within hours of the assassination of former Prime Minister Rajeev Gandhi was awarded "Best News and Current Affairs programme in 1991" by the Asian Broadcasting Union (ABU).

 

In 1997, BBC Hindi won The Population Institute's Global Award in Media Excellence for its programme Indian Population - A Continuing Crisis; and in 2003, BBC Hindi service head, Achala Sharma, was honoured for her contribution to Hindi broadcasting and literature at the Seventh World Hindi Conference in Suriname.

 

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