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27 November 2014
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Three-year wildlife agreement signed with SIC Portugal




BBC Worldwide has concluded a new agreement with Portuguese commercial broadcaster, SIC, to provide a raft of BBC natural history programming for transmission over the coming three years.

 

The agreement comes as SIC celebrates the 10th anniversary of its weekly branded schedule, BBC Vida Selvagem (BBC Animal Zone), which broadcasts a one hour slot of BBC natural history programming every Sunday. Launched in 1994, BBC Animal Zone is one of the longest running regular slot on SIC.

 

As part of the agreement, SIC has renewed the slot for a further three years and has licensed a package of programming that includes landmark BBC series such as Nile, Life in the Undergrowth, Planet Earth, Big Cat Diary, Animal Camera and Natural History of Europe.

 

Announcing the agreement, BBC Worldwide's Commercial Director, EMEIA, Anita Davison said: "Congratulations to SIC on the tenth anniversary of such a successful branded slot. The BBC is world renowned for its natural history output and we have a great deal of new programming in the pipeline to help keep this Animal Zone slot a ratings winner on SIC for years to come."

 

Manuel Fonseca, Programme Director, SIC, added: "During these ten years the Animal Zone time slot has consistantly been a ratings winner. SIC viewers have discovered the world thanks to the superb quality of the BBC's natural history programming."

BBC branded blocks are broadcast on networks throughout Europe, Asia and Africa. In addition to the natural history block, other available branded blocks include BBC Exclusive (documentary), BBC Select (drama), BBC Playtime (children) and BBC Science.



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