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29 October 2014
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21.10.02

New look for Top Gear magazine as TV show returns


BBC Top Gear magazine will have a new-look from its December issue (on sale 30 October), coinciding with this week’s return of the TV show in a brand new format and a new prime time slot. Completing the refreshment of the brand, the Top Gear website is also sporting a new look.


The Top Gear show roared back onto BBC2 at 8pm on Sunday. Jeremy Clarkson, whose acerbic opinions made the old programme BBC2’s top-rated show, returns as presenter of the hour-long programme, joined by used car guru Jason Dawe and Richard Hammond.


Top Gear magazine has undergone a major redesign, with more hard-hitting tests, entertaining off-the-wall features, a new 20-page Front End section of news, sport and humour plus even more opinionated views from Clarkson, who will be contributing even more to the magazine after signing an exclusive new contract with it.


BBC Magazines’ Top Gear website, www.topgear.com has undergone a complete overhaul. Its extensive road test library and comprehensive database of new and used car data now carries even more information and is much easier navigate. The site continues to attract top advertisers and host some of the most creative advertising on the web.


Top Gear magazine has remained market-leader for every ABC period since its launch in 1993. Says Editor Kevin Blick: “The new Top Gear TV show is better than anything that’s gone before and we’ve been working to ensure that the magazine is just as exciting and original. With a completely revamped website as well, these are exciting times for Britain’s most powerful motoring media brand.”


Notes to Editors:
BBC Top Gear magazine is Britain’s best-selling general motoring monthly , with a circulation of 150,747 (ABC: Jan - Jun 2002). It is published by BBC Magazines - a division of BBC Worldwide Ltd, the main commercial arm of the BBC. BBC Worldwide does not use licence fee income for its activities and re-invests in public service programming. In 2001/2002 BBC Worldwide returned £106 million to the BBC.

Countdown to Top Gear debut for new presenters…



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