Library Sales and Spafax Canada win major award in Seattle
from BBC Library Sales, a division of the corporation's main commercial
arm BBC Worldwide, has beaten off strong competition from five major
international airlines to win a major international in-flight entertainment
Sales' The Connection is a short programme package which was reproduced
as a boarding and arrival video for Air Canada by Spafax Canada,
the media content agency specialising in in-flight entertainment.
It won the Best Single Special Purpose Video at the 14th Annual
Avion Awards, held in Seattle at the Annual Conference and Exhibition
of the World Airline Entertainment Association (WAEA).
Connection is a musical trip around our world using a simple word
and a popular song to connect mankind with nature in all its forms.
It comprises 20 short programmes, combining beautiful footage from
around the world with some of the best-loved, internationally known
classic songs, from jazz and blues, to pop and rock.
Fricker, Director of BBC Library Sales, said "That our programming
contributed to such a major award is testament to its diversity,
strength and superiority."
BBC Library Sales operates from offices in London and regional offices
in New York, Los Angeles, Toronto, Sydney and Tokyo.
award-winning Connections boarding and arrival video receives worldwide
exposure on Air Canada. Montreal-based Air Canada provides scheduled
and charter air transportation to more than 150 destinations on
five continents. Canada's flag carrier is the 12th largest commercial
airline in the world and serves more than 30 million customers with
over 1000 flights a day with a fleet of more than 300 aircraft.
Canada Inc. is a division of Spafax Airline Network, the largest
supplier of inflight entertainment and media management solutions
to the world's airlines.