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24 September 2014
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The Human Body wins prestigious large format award

The large format version of The Human Body has been recognised as the Best Film For Lifelong Learning at the annual Giant Screen Theatre Association (GSTA) conference, the IMAX industry's key event of the year. The judges described the film as "a milestone for large format films that broke new ground in the way it told its story and a film that has raised the bar by which others will now be compared."

This is the first time a BBC television series has been the inspiration for a film for IMAX cinemas. A year after its release, the large format version has been sold to 78 theatres and is currently showing on 44 screens worldwide. In astonishing detail, the film presents a slice of human life, going beyond the television series to take the audience on a voyage with incredible visuals and sound.

Peter Georgi, Director of The Human Body commented: "It is a phenomenal achievement to have had such success with our first large format film. Given the educational remit of the IMAX industry, this award is proof that we made an excellent film that successfully appeals to the target audience."

The decision to adapt The Human Body for cinema is part of a strategy to take major BBC series to new audiences. Alix Tidmarsh, Director of IPM Factual at BBC Worldwide, commented: "As part of the development of our business, we are constantly looking for new ways to extend our major TV successes into new and varied markets. It is therefore hugely satisfying that the theatric release of The Human Body is not only attracting a completely new global audience, but winning prestigious awards too".

The Human Body series was first shown on BBC ONE in May 1998, attracting 6.3 million viewers and an audience share of 38%. The series has been licensed to over 50 countries, while the book, video, DVD and CD-ROM have been published in more than 25 countries.

The Human Body is a BBC/The Learning Channel co-production. The IMAX release is a presentation of The Learning Channel (TLC) and BBC Worldwide of a Discovery Pictures/BBC co-production in association with The Science Museum London and the Maryland Science Center with major funding provided by the National Science Museum in the US.



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