Chrysler loses quarter of dealers
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عنوان درس: کرایسلر یک چهارم نمایندگی های فروشش را بر می چیند کارخانه خودرو سازی کرایسلر اعلام داشته که یک چهارم نمایندگی های فروش خود در ایالات متحده آمریکا را برمی چیند. این اقدام چند هفته پس از آن است که کمپانی کرایسلر که در اثر رکود اقتصادی فروشش به شدت کاهش یافته اعلام ورشکستگی کرد. Chrysler has written to all its 3,200 dealers to tell them whether or not their franchises are going to be terminated. In a move which will deal a serious blow to small towns across the United States, the company plans to eliminate nearly 800 dealerships in a matter of weeks. It says the network is antiquated and sells far fewer cars per dealer than foreign competitors like Honda. The dealerships are independent, often family-owned businesses which now face the loss of their livelihoods. The move will have to be approved by the bankruptcy courts. General Motors, which itself is struggling to avoid bankruptcy, is sending letters to around a thousand of its dealers, warning them that it will not renew their franchises when they expire late next year. franchises terminated deal a serious blow to to eliminate antiquated face the loss of their livelihoods bankruptcy is struggling to |
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