internet is a very different publishing medium from standard print.
Less time is spent reading on the web and people have no patience
to pause and re-read your work. This means that you must make reviews
short, simple and clear.
design gurus reckon you should write 50% less for the web and we
think that means a normal review should be about 300 words.
simple sentences (One subject and one verb).
to make each paragraph one short chunk of information.
drop intros and complex writing structures (keep it linear).
strong verbs like "decide" as apposed to "make
use clever words that might make people pause.
think about the layout. Can you break up the text with bullets,
quote boxes or subheadings?
Thirty three pigs were tested for foot and mouth by vets from the
ministry of agriculture. (This is passive because the subject comes
Ministry of Agriculture vets tested 33 pigs for food and mouth.
trick to good writing on the web is to be clever in the text without
being clever with the style.
you think you'd be interested in writing for us email email@example.com
and we'll send you extra information.
generally arrange free tickets for you plus 1 guest which you pick
up at the box office of the relevant venue.
sooner you get the review back to us the better. The following day
really but we realise this isn't always possible.
can be a great experience. You'll get your name in print and enjoy
some interesting shows.