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30 December 2009
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You are in : GOODS AND SERVICES

MOBILE PHONES - RING TONES

Do you find mobile phone ring tones infuriating or fun? It probably depends on what age you are. Youngsters love to change the ring tone on their mobile phones. Siobhan is 11 and after she’d seen an ad on television she thought it would be a great idea to order an up to date ring tone for her grandpa. Unfortunately months later, Grandpa’s paying every month for a new ring tone and he can’t find out how to stop the bills.

His problem was they seemed to come from three different numbers and three different companies, and in spite of texting STOP to the first number, they kept coming. In the end he had to change his phone to stop them!

On Your Behalf investigated for our listener and we too had great difficulty finding our way through all the different names and companies who appeared to be involved here. We found out from Ring Tone King that they don’t pass on customers’ details to other companies. So how did so many different companies get involved? When we spoke to New Harmon in America they confirmed they had been sending him advertising messages, not ring tones, at £1.50 a time, but they have agreed to stop them. New Harmon say - this must have happened when our listener registered on a website.

And Mobile Way, who describe themselves as a messaging gateway for companies who send out mobile content such as logos and ring tones, told us

"Mobileway is a global company representing more than 450 companies' activity in the mobile space. One of the services Mobileway provides is a messaging gateway for companies such as RingtoneKing to send out mobile content such as logos, ring tones and colour wallpapers across our network. Mobileway works closely with companies such as RingtoneKing to ensure that customers only receive services they have subscribed to. However, when a complaint does arise, Mobileway is happy to speak with any customer directly to ensure the problem is resolved.

When we have encountered this type of problem in the past, the customer has usually accidentally subscribed to more than one service (i.e. a wallpaper service as well as the ringtone service). While texting 'STOP TONE' would halt the original ringtone subscription, a second 'STOP WALL' would be required to halt the additional service (i.e. wallpaper service) It is important that all terms, conditions and subscription processes are understood before subscribing to any automated service.

All mobile advertising and subscription guidelines are approved by the ICSTIS, the Independent Committee for the Supervision of Telephone Information Services".

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