Washing powder helps jeans to clean air pollution

  • 25 October 2012
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Meet the designer behind the eco-jeans

Whether you like skinny, boot-cut or flared - wearing your favourite pair of jeans could mean helping the environment, as well as looking good!

Designer Helen Storey from Catalytic Clothing has created a special powder for your laundry.

It contains something called titanium oxide that sticks to your clothes when used in the wash.

The chemical then helps destroy pollution in the air - while you wear your clothes out and about!

Watch Leah's report for more.