Swimmers dive into the water in a scene from the BBC's London 2012 titles
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BBC Olympic animation shown for first time

2 July 2012 Last updated at 13:09 BST

The BBC has unveiled an animated advert for the London 2012 Olympic Games.

The UK is seen as a giant stadium with Olympic athletes preparing and competing in a range of landscapes.

Scenes include:

  • Swimmers battling it out in lanes created by buoys on a net cast by a fisherman
  • A BMX rider preparing at the edge of a cliff
  • Track cyclists racing around quarries
  • Sprinters and gymnasts going through their paces on streets

The advert is based on the idea of the UK as a giant stadium.