Twitter to live stream esports tournament finals
Twitter has partnered with Eleague, the esports organisation, to live stream one of its main events.
The finals of the Counter-Strike: Global Offensive tournament, held at Atlanta's Cobb Energy Performing Arts Centre, will be broadcast live on Twitter for the first time.
CS: GO, as the game is known, is an intense first-person shooter, and the fourth in the Counter-Strike franchise.
Legendary esports team Fnatic are set to compete.
Fnatic's CS: GO team, made up of five Swedish players, could win a share of the $1.4m (£1.06m) prize fund if they win the tournament.
They are the hot favourites to come out on top after winning nearly every competition they have played in this year.
Christina Alejandre, general manager of Eleague, called Twitter the "native social platform for esports".
"This partnership provides our passionate fans with an additional opportunity to consume Eleague content as we reach the pinnacle of our first season."
Esports can be confusing to new fans because there is such a variety of competitions and leagues across the world.
Organisers will hope that this will help make top esports tournaments, in this instance CS: GO, more accessible to a wider audience.
Attempts are being made to widen esports' appeal to more casual gamers, as Newsbeat found out earlier this year.
Twitter's chief financial offer Anthony Noto says that gamers already use Twitter to discuss developments in the esports world.
"Esports fans go to Twitter to see and talk about what is happening now in competitive gaming," he said.
"Gamers are one of the largest and most engaged audiences on Twitter."
The Eleague Twitter account already posts game play highlight videos.
Rolling commentary, memes, images and stats from the tournament will be tweeted throughout the semi-final on 29 July, and the final on 30 July.
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