Is Conor Maynard the UK's answer to Justin Bieber?
- 18 April 2012
- From the section Music
Like Justin Bieber, Conor Maynard was discovered after posting cover versions on YouTube. But the teenager says that's where similarities between the pair ends.
The 19-year-old claims he uploaded the tracks just so friends could hear him sing.
"Then as I got more into it I bought a proper microphone and got a proper camera," he reveals.
His fans now include US singer Ne-Yo and producer Pharrell Williams.
Conor acknowledges that without the internet and sites like YouTube the world may never have heard his voice.
He says: "I didn't have a strategy of how I was going to get loads of views. I was just posting random songs I liked for my friends to see."
What started off as a bit of fun soon became a pathway into the mainstream after he covered Usher's song OMG.
"That was my first video to ever get 100,000 views," he says.
"And I was like, 'I'm famous. I made it.' Obviously that wasn't the case."
Serious interest in Conor started when he recorded his own version of another US star's track.
"I did a cover of Ne-Yo's Beautiful Monster and that went to a million views," he reveals.
Four years after his first self-produced video Conor has signed a deal with record label Parlophone.
The success of the footage, often shot in his own bedroom, also led to Ne-Yo personally calling Conor and inviting him to America.
"It was 1am and I was sitting on Skype with Ne-Yo trying to be really quiet because it was so late and I didn't want to wake my mum because that would be so embarrassing."
Originally from Brighton, Conor now lives in London where he's working on his debut album.
As well as Ne-Yo, he's also spent time in the studio with producer Pharrell Williams.
Conor Maynard's debut single Can't Say No was released this week.