Hong Kong begins burning its Ivory stockpile
15 May 2014 Last updated at 20:04 BST
Hong Kong has begun burning its entire stockpile of illegal ivory, joining the US, China and France in combating the illicit trade.
France destroyed its stockpile of 3 tonnes of ivory earlier this year - 20 years of its customs seizure, worth almost 1 million Euros.
The US has crushed more than 5 tonnes of Ivory while China has set fire to 6 tonnes of confiscated tusks and carvings.
But with demand for ivory so strong in East Asia, will this latest move be able to help save African elephants?
Juliana Liu reports.