Japan school teaches art of being a mascot

31 December 2012 Last updated at 01:06 ET Help

Demand from theme parks, companies and even government offices is fuelling a mini-boom in the use of mascots in Japan.

Choko Oohira is making it her mission to ensure that quantity doesn't undermine quality by teaching mascot skills at her own school.

Rupert Wingfield-Hayes reports.

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