Party political logos: Halfon, Nandy and Oakeshott
2 March 2014 Last updated at 10:45 GMT
Conservative Party chairman Grant Shapps said he wanted to rebrand the Tories as the Workers' party' to show it can reach out to blue collar workers.
And Conservative MP Robert Halfon said it should go further and have a new logo.
Sunday Politics artist Zeb Helm joined Mr Halfon, plus Labour's Lisa Nandy and Lib Dem Lord Oakeshott to refresh their party images with new symbols.