Media playback is unsupported on your device

Tories: Cameron bid to modernise Conservative Party

16 January 2014 Last updated at 15:17 GMT

David Cameron used the slogan "vote blue, go green", while he trekked with huskies and talked about understanding 'hoodies'.

Giles Dilnot looked at what happened to those attempts to update the party, and what Conservative modernisation means today.

More from the Daily Politics: Watch full programmes from the last seven days via BBC iPlayer; 'like' us on Facebook page or 'follow' us on Twitter

Copyright © 2015 BBC. The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.