Hayley Taylor
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Hayley Taylor on government employment policy

21 October 2011 Last updated at 10:53 BST

TV's fairy Jobmother Hayley Taylor said the unemployed "need carrots, not sticks" to help them into the job market as she examined policy, as unemployment and inflation rise to levels not seen for years.

She said it was wrong to penalise the many in the hope of targeting the few.

She also discussed her ideas with Michael Portillo, Diane Abbott and Andrew Neil

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