10 May 2011
Last updated at 23:08
Around 40,000 Norwich City fans turned out to celebrate with the players as the football club marked its return to the Premier League with an open-top bus tour of the city. Photographs by David Keller.
The trophy was lifted on-board the bus as City's second place finish in the Championship guarenteed them a return to the top flight of football for the first time since being relegated in 2005.
Before the bus tour thousands of supporters gathered outside of City Hall in Norwich, where the Canaries' players and club staff emerged on the balcony to lift the promotion trophy.
"I can't single out any player, it's been a huge effort from everybody," said Canaries' manager Paul Lambert. "It's been a huge season for us and next year we will do everything we can just to survive."
The first player to appear on the balcony after the club's civic reception was the Canaries' captain and season top scorer Grant Holt (right). The centre forward recently won the fans' player of the year for the second successive season.
Manager Paul Lambert (centre) revelled in the atmosphere after leading the Canaries to back-to-back promotions - the first time an English club has managed it since Manchester City in 2000.
The Norwich City board emerged to celebrate, including chief executive David McNally (left) and joint majority shareholders Delia Smith (centre) and Michael Wynn Jones (right), who promised that despite difficulties in the past the club is now "financially secure".
Arsenal loan star Henri Lansbury lifted the cup to a tremendous roar from the crowd. He was joined on the balcony by team mates (left to right) Simon Lappin, Zak Whitbread, Adam Drury, Andrew Surman, Wesley Hoolahan, Korey Smith and Aaron Wilbraham.
As the cup was passed along, Simeon Jackson (centre) was given a giant cheer for his part in the promotion push. Despite going 20 games without a goal in the middle of the season, he came on strong towards the end netting nine in his last eight games.
Norwich City centre was awash in a sea of yellow and green as Canaries fans of all ages came out to celebrate in the Spring sunshine. Hundreds of supporters had waited outside of City Hall from lunchtime to get a good spot for the event.
With the club returning to Premier League football it is thought that just one season in the top flight could be worth £90m - four times the club's current annual revenue - and the local economy could be boosted by millions of pounds.
Plans are being discussed to increase the capacity of the Carrow Road stadium - the club's home ground - by another 8,000 seats next year, which would take its total to 34,000.
Fans and players cheered as the open-top bus made its way from Theatre Street to Castle Meadow. "We're lucky we've got a manager who's come in and has been fantastic and has given me the honour of being captain for such a fantastic football club," said centre forward Grant Holt.
Norwich City won promotion to the Premier League after defeating Portsmouth 1-0 in the penultimate game of the season, after Cardiff who were close behind in the table were beaten by Middlesbrough.
Captain Grant Holt (right) acknowledges the fans lining Castle Meadow. "If anyone turned around to me and said when I signed to this football club we'd be in the Premier League within two years I'd have laughed," he said.
"We all have to toast next time we have a glass to staying up," said joint majority shareholder Delia Smith, who spent millions of pounds in City's Premier League push.