Pershore link road campaign is launched

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A campaign has been launched to get a new road built to help ease congestion in a Worcestershire town.

Pershore Northern Link Campaign wants a bridge put in over the railway line in order to improve access between the A44 and the Keytec Business Park.

It is concerned traffic will continue to increase with 600 new homes earmarked nearby as part of the South Worcestershire Development Plan.

Campaigners have estimated the cost of the road would be about £5m.

Liberal Democrat county councillor Liz Tucker, chair of the campaign, which is seeking signatures for its petition, said: "The bridge is needed now.

"It's been needed since the late 80s because of the congestion, hold-ups and misery for the householders.

"There's already a real problem there and the thought of having 600 additional houses is going to be a nightmare."

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