Premier League football health project shows results
20 September 2012 Last updated at 19:15 BST
Big name football clubs could hold the key to improving men's health, according to research seen exclusively by the BBC.
The largest study into the health of working men ever carried out in Britain, looked at over 4,000 men who took part in health and fitness programmes run by Premier League Clubs.
At the start of the programme, many men were overweight, drank too much, had a poor diet and were not doing enough exercise.
But three years later researchers found that many men had made a significant improvement to their lifestyles.
Dominic Hughes reports.