Minimum alcohol price planned for England and Wales


Home Secretary Theresa May: "People who like going to their local pub have nothing to fear"

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The government is proposing a minimum price of 40p per unit of alcohol in England and Wales in an effort to "turn the tide" against binge drinking.

It believes this could transform the behaviour of those who cause the most problems for hospitals and police.

A new alcohol strategy also aims to help local areas tackle problems and work with the drinks industry to encourage responsible drinking.

Some in the industry suggest minimum pricing would face a court challenge.

The industry said a minimum price was misguided and would hit consumers hard.

Similar proposals are already being considered by the Scottish Parliament.

Under the minimum price proposal, such as at the suggested 40p level, it would act as a floor and retailers would not be allowed to offer alcohol cheaper than that.

Sobriety schemes

While most prices would be unaffected, it could significantly alter the price of heavily-discounted ciders, super-strength lager and cheap spirits.

Minimum alcohol pricing graphic

The impact could include:

  • A £2.99 bottle of red wine, containing 9.4 units of alcohol, would be priced up to £3.76
  • Cheap, strong lager at 75p a can, with three units per can, would become at least £1.20
  • Bulk-bought strong cider, costing 87p a can and containing four units, would almost double to at least £1.60
  • Cheap supermarket whisky at £16.10, with 40 units of alcohol, would probably be unchanged in price

A proposed ban on multi-buy offers would affect top-end promotions, such as a percentage discount on a half-case of wine, as well as the likes of buy-one-get-one-free budget deals.

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David Cameron is ignoring the conventional political advice about how to cheer up voters”

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The alcohol strategy also seeks to give local agencies an "extensive range of tools and powers" to tackle problem drinkers and premises, such as by restricting opening hours and density of licensed premises.

It also plans to "end the notion that drinking is an unqualified right by piloting sobriety schemes for those people whose offending is linked to excessive alcohol consumption", says the strategy document.

Plans are outlined to work with the drinks industry on "changing the drinking culture, from one of excess to one of responsibility; and from one where alcohol is linked to bad behaviour to one where it is linked to positive 'socialising'".

'Mayhem and fear'

Prime Minister David Cameron said the government wanted to turn around a drinking culture that last year had contributed to one million alcohol-related violent crimes and 1.2 million hospital admissions.


It is often said that alcohol is getting cheaper. That is not strictly true.

Over the last 25 years the price of booze has been rising at a faster rate than other goods and services.

The problem is that disposable income has gone up more, meaning we have more money to spend on luxury items and many of us are choosing to use that on alcohol.

Consumption has doubled since the 1950s and there are now 10 million adults drinking more than they should.

The effect can be seen across society. Alcohol-related hospital admissions, crime and disorder and absence from work are all higher than they were a decade ago.

The hope is that setting a minimum price might alter that.

Unlike banning below-cost selling, which is being introduced in England and Wales in April to stop drinks being sold at less than the tax paid on them, it affects the majority of drinks sold outside pubs.

But does this stop people consuming too much? The evidence suggests it might. Modelling by Sheffield University in 2008 found increasing price reduces consumption most among hazardous and harmful drinkers.

Mr Cameron said: "Binge drinking isn't some fringe issue, it accounts for half of all alcohol consumed in this country. The crime and violence it causes drains resources in our hospitals, generates mayhem on our streets and spreads fear in our communities."

He added: "We're consulting on the actual price, but if it is 40p that could mean 50,000 fewer crimes each year and 900 fewer alcohol related deaths per year by the end of the decade."

Home Secretary Theresa May said that just under the cheapest fifth of all alcohol sold would be affected by introducing a 40p minimum.

"Too many people think it's a great night out to get really drunk and have a fight in our streets," she told BBC Breakfast.

"What we need to do is to set a price that is actually going to ensure that we don't damage responsible drinkers. People who like a drink or two, who like going down their local pub, have nothing to fear from this policy."

Ministers say the minimum pricing could help pubs because it would stop supermarkets offering cheaper alternatives.

The strategy also includes a plan for a late-night levy to make clubs and pubs help pay for policing.

Shadow home secretary Yvette Cooper said the Labour Party supported the idea of a minimum unit price, subject to debate about where it should be set to ensure it worked.

"The government needs to make sure it does not just create a cash windfall for the supermarkets, instead of lowering prices of other goods or supporting better prevention and treatment of alcohol abuse to cut crime further and save lives," she said.

Competition law

Just three months ago, the government said it thought minimum pricing would be incompatible with European competition law.

Units of alcohol

  • Bottle (75cl) of wine - 10 units
  • Small (125ml) glass of wine - 1.5 units
  • Standard (175ml) glass of wine - 2.1 units
  • Large (250ml) glass of wine - 3 units
  • Pint of weaker (3.6%) beer - 2 units
  • Pint of stronger (5.2%) beer - 3 units
  • Bottle (330ml) of beer - 1.7 units
  • Can (440ml) of beer - 2 units
  • Alcopop bottle (275ml) - 1.5 units
  • Small (25ml) shot of spirits - 1 unit
  • Large (35ml) shot of spirits - 1.4 units

Source: NHS

Gavin Partington, interim chief executive of the Wine and Spirit Trade Association, said he thought a minimum price move would be "highly likely" to face a legal challenge from a drinks company.

But he expressed concern the proposal could prove to be a "Trojan horse for tax", and if minimum pricing failed to make it through the courts then the government might simply increase duty on alcohol.

"I think one has to be quite sceptical," he said. "Only a few months ago you have got two ministers saying they understand it to be probably illegal, and suddenly now they are advocating it - I don't think the legal position has changed any."

Andrew Opie, of the British Retail Consortium, said: "Irresponsible drinking has cultural causes and retailers have been hugely engaged in information and education to change attitudes to drinking.

"It's a myth to suggest that supermarkets are the problem or that a pub is somehow a safer drinking environment. Effectively, a minimum price is a tax on responsible drinkers."

However, the proposal has received a cautious welcome from some in the drinks industry, such as C&C Group, which makes Magners cider and Tennent's lager.

Professor Sir Ian Gilmore, of the Royal College of Physicians and the Alcohol Health Alliance, welcomed the proposals.

Eric Appleby, Alcohol Concern: "We welcome this"

"Health care workers who struggle every day to cope with the impact of our nation's unhealthy drinking will welcome tough new policies in areas such as price and licensing that are based on evidence and should bring about real benefits," he said.

Chief Constable Jon Stoddart, the lead on alcohol for the Association of Chief Police Officers, said: "Week in, week out, in town centres across the country, the police have to deal with the consequences of cheap alcohol and irresponsible drinking.

"The growing trend for 'pre-loading' means that young people are often drunk before they even enter a bar.

"By the time they hit the streets at closing they are more likely to get involved in crime and disorder or injure themselves or others."

What is a unit of alcohol?


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  • rate this

    Comment number 842.

    I find it odd that people assume a minimum price on alcohol will drive people into pubs, and save them from closure. My local pub is an armpit, I wouldn't be seen dead in there.

  • rate this

    Comment number 841.

    It won't make any difference.

  • rate this

    Comment number 840.

    Drink water, that's free isn't it?

  • rate this

    Comment number 839.

    25 years ago, binge drinking was common amongst my teenage peers. At the time, the price of alcohol was beyond a level we could afford to pay. This didn't reduce intake. Rather ,most resorted to home brew - and in 1 case to running a still. Where there is demand, a supply will be found - of alcohol or alternative drugs which will become comparatively cheaper

  • rate this

    Comment number 838.

    Why on the alcohol - put the tax on the bottle, and make it compulsory for shops selling alcohol in bottles to accept empties back for return of a deposit - it would not only make cheap bottled beer more expensive for the supermarkets to handle, but it would go a long way towards keeping broken glass off our pavements too - tin cans are at least less dangerous if dropped, and easier to recycle

  • rate this

    Comment number 837.

    Perhaps if the drinks in pubs weren't so expensive, young people wouldn't have to 'free load' beforehand. Being a student, I habitually drink 2/3 cans before each night out to save myself from spending £3.30 a pint. If you want to stop binge drinking, lower the prices in pubs! I'd much rather drink in a pub than 'pre-drink', as it were, at home.

  • rate this

    Comment number 836.

    "The growing trend for 'pre-loading' means that young people are often drunk before they even enter a bar."

    Doesn't a landlord have a legal responsibility to refuse a sale to a person who is already intoxicated. Clearly, irresponsible profiteering pubs are adding fuel to the fire.

  • rate this

    Comment number 835.

    The law of unexpected consequences - all alcoholic drinks may be more expensive. After all, who will now buy table wine when the minimum price of a bottle is close to that of a better quality wine? Prohibition starts with the best of intentions, but I can see the white vans queuing up a Calais already - for personal use of course!

  • rate this

    Comment number 834.

    I think that it's a pity the BBC chose to accompany this article with a picture of what looks like a man enjoying a pint of real beer in a pub. This would not be affected by the proposals. It would have been better to so someone drinking an affected product.

  • rate this

    Comment number 833.

    1.Only effective measures that will work would be to take the Licence to sell from Supermarkets.
    2.Return to the tried & true Licencing Laws that worked before the Labour introduced 24/7 ones.... Failure.

    This will boost employment & return long term careers in the licenced trade on & off sale killed off by previous Govt.

    The only negetive side will be no more donations to political parties

  • rate this

    Comment number 832.

    This fits with the Tories' idea of the ideal citizen :-

    1. work full time for minimum wage
    2. spend spare cash on cheap booze
    3. retire when the government says you can
    4. immediately drop dead before claiming any pension

  • rate this

    Comment number 831.

    "More policies based on revenue generation rather than evidence" (768 Fred)

    This policy will have absolutely NO effect on the revenue received by the Government.

    For the benefit of the many people on here who are hard-of-thinking, let me repeat: this policy will have absolutely NO effect on the revenue received by the Government

  • rate this

    Comment number 830.

    Speaking as the daughter of an alcohol i agree alcohol is a drug in the hands of thewrong people. But most people do not mistreat it. Why should we not be able to enjoy ourselves, not all of us abuse it. This wont stop people causing the problems from drinking

  • rate this

    Comment number 829.

    The issue is not price but when you can walk into a supermarket and but 2 bottles of vodka and the only thing you need to do is prove you are old enough to purchase it the supermarkets do not care if you then go and drink both bottles on a park bench as long as you don't consume the alcohol on THEIR premises.
    Try going into a pub and asking for 3 pints of neat vodka and seeing if they serve you

  • rate this

    Comment number 828.

    This will not solve the problem of binge drinking that has become so deeply ingrained within our culture and society. Other countries without such policies don't have the level of binge drinking that happens in the UK. So, why in the UK do we have a culture and society which sees it as an accepted norm and encourages binge drinking? Resolve the issues, don't punish the responsible drinkers.

  • rate this

    Comment number 827.

    766 Boz

    Net contributors to the tax system are subsidising everyone's benefits including health. I do not think it unreasonable to expect people who abuse that goodwill to have to pick up the bill. Imagine the outrage if drivers had to pick up extra insurance costs for drunk drivers/ speeders.

    We all need to understand that benefits do not come from some magical source. We all pay for them.

  • Comment number 826.

    This comment was removed because the moderators found it broke the house rules. Explain.

  • rate this

    Comment number 825.

    Let's firstly go back to the old sale-of-alcohol times. No alcohol sold anywhere after 11pm. Let's look at the way that some people in their 30s and 40s think it's ok to get drunk and post this on social networks. They are setting a poor example to the "young". Let's have the writers of tv soaps stopping their characters always getting drunk. In UK we need to change the whole drinking culture.

  • rate this

    Comment number 824.

    I can only afford to drink 2-3 pints at home once a fortnight as I'm on the dole, my father was an alcholic and although we lived below the poverty line in this country for many years he still managed to drink 6litres of cider and a bottle of wine a night. Alcoholic are addicts! and if the price goes up they'll probably end up on the street like crack heads.

  • rate this

    Comment number 823.

    It's not just the supermarkets that are the problem here, pubs and clubs always break the law by selling drinks to people who are already drunk. Start fining them for breaking the law as you would if an underage person had bought alcohol and you would soon see the difference.


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