Apple fans pick latest iPhone 5S and 5C
20 September 2013 Last updated at 13:15 BST
Apple's iPhone versions 5S and 5C have gone on sale in Tokyo, Hong Kong and Beijing.
It is the first time China has got the smartphone on the same day as other global markets.
Dedicated fans queued for hours to get hold of the latest premium model - the 5S - and the new 5C - a lower-cost phone and newcomer to Apple's range.