Facebook overtakes Google's Orkut in Brazil - Comscore

Orkut Facebook has taken pole position in Brazil, outpacing Orkut in December

Related Stories

Facebook has passed Google's Orkut as the most visited social network in Brazil, new figures suggest.

Research from analytics firm Comscore suggests Facebook attracted 36.1 million unique visitors in December, against Orkut's 34.4 million visitors.

The figures indicate rapid growth for Facebook, a 192% year-on-year rise in visitors.

Comscore's Alex Banks said Brazil had the fifth largest social networking population in the world.

In a statement accompanying the figures he noted that: "Facebook adoption had traditionally lagged in the market. That has all changed in the past year, during which the site has tripled in audience size."

Orkut was launched by Google in 2004, but transferred to Google Brazil in 2008. The majority of the social network's users are based in the country.

According to the figures, Orkut still experienced growth of 5% compared with the same period in 2010, while new entrant Google+ attracted 4.3 million visitors.

The combined unduplicated audience for both networks was 34.9 million visitors - still fewer than Facebook, suggesting a significant overlap between Google+ and Orkut visitors.

The figures also suggested triple digit growth for blogging platform Tumblr and social gaming company Vostu.com.

Comscore said its figures "exclude visitation from public computers such as internet cafes or access from mobile phones or PDAs".

More on This Story

Related Stories

From other news sites

* May require registration or subscription

The BBC is not responsible for the content of external Internet sites

More Technology stories

RSS

Features & Analysis

  • Medical scan of brain tumourSick art Watch

    The strange beauty of infections under the microscope


  • Beyonce, a US tax form, and Bea ArthurTweets of the week

    Congress, Beyonce's baby and Toronto mayor in 140 characters


  • Cast members from the American cast of  The Office pose with awards given by the Screen Actors GuildClocking out

    How US version of The Office reflected on America - and UK


  • Giuseppe Pesce getting into a police carMost wanted

    What happened when an Italian mafia boss handed himself in


BBC Future

How  crowded city life is changing us

How city life is changing us

Effect of increasingly crowded living Read more...

Programmes

  • The night sky in ChileFast Track Watch

    Stargazing in Chile – visit the best place on earth to see the heavens above

BBC © 2013 The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.