BBC Breakfast makes Salford move


BBC Breakfast has moved from London to Salford's Media City

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BBC One Breakfast has made its first broadcast from its new home at Salford Quays after moving from London.

Presenter Bill Turnbull has made the move and has been joined by Susanna Reid following the departure of former co-host Sian Williams.

Deputy editor Adam Bullimore, who is overseeing the launch, said viewers may see "subtle differences" over time.

"But we're not making a northern Breakfast, we're just making Breakfast," he said.

"The BBC has a job to report UK-wide and there's a commitment to bringing programmes and news from all parts of the UK, and Breakfast is part of that plan," he said.


Bill Turnbull and Susanna Reid
  • Breakfast is the latest show to move to MediaCityUK in Salford, Greater Manchester
  • Blue Peter, Newsround, 5 live, Match of the Day and Football Focus have also moved from London in an attempt to better reflect the entire country
  • Approximately 2,300 BBC staff work there
  • Another 1,000 posts and BBC Three will arrive by 2016
  • Elsewhere on the site, ITV is building a new set for Coronation Street, which will open next spring

"The tone of voice might change a bit. But it's keeping the fundamental ingredients the same. The things that have made the programme so successful in recent years will still be there."

Reid welcomed viewers to the show - which has a new red sofa and a new backdrop - at the start of Tuesday's broadcast.

Referring to a story about whether people knew their neighbours, she said: "Talking of making new friends, we are very glad you have joined us for our first morning from our new studio in Salford."

Viewers gave a mixed reaction to the new set on Twitter while some complained about the camera framing.

"Really not liking the new BBC Breakfast set - insipid waiting room backdrop. What next - lift music?" wrote Yarnsmith.

While Helen Reed said: "Thank God I don't have a HD TV, presenters far too close and intrusive for my living room at breakfast time."

Craig said: "I'm not enjoying the new 'colourful' look or the tight shots of Bill and Suzanne. If I want Daybreak I'll press 3."

But Vicky Watson said: "Really like the new #BBCBreakfast studio, very colourful", while Sam Ard wrote: "It's @bbcbreakfast 's first broadcast from Salford, Manchester today. New studio looks kind of 80's American, I like!"

Kit Bradshaw tweeted: "Enjoyed the new-look @BBCBreakfast from Salford's @MediaCityUK today! Nice cheery start to the day."

BBC Breakfast The studio at the MediaCityUK complex in Salford features a new red sofa

Breakfast is being broadcast from the MediaCityUK complex, which is also home to Match of the Day, Newsround, Football Focus, Blue Peter and 5 live.

Turnbull and Reid have been joined by Louise Minchin and Charlie Stayt on the presenting team.

Sian Williams will rejoin Radio 4 for a revamped Saturday Live programme, as well as presenting BBC One bulletins and Olympics coverage.

The studio guests for the first show included actress Connie Fisher, who is appearing in the musical Wonderful Town at the nearby Lowry Theatre.

US 'horse whisperer' Buck Brannaman, Manchester-based human rights lawyer Pete Weatherby QC and Dr David Holmes, a psychologist at Manchester Metropolitan University, also appeared.

Speaking before the launch, Adam Bullimore said he hoped the show would attract the same calibre of star guests as it did in London.

"We've had some researchers booking guests in advance of the move and the indications are that we will get talent on the sofa," he said.


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  • rate this

    Comment number 31.

    Asked a tourist: What is the first thing that comes to your mind when thinking about BBC.

    Tourist: London.

    (not any more....)

  • rate this

    Comment number 30.

    How much did that cost? Seeing as how they are just sitting in a studio, I don't see why it matters where they are. And it doesn't seem very fair asking people to relocate or lose their jobs.

  • rate this

    Comment number 29.

    Well only the Z list and local celebrities / politicians will pop on the sofa so that's Peter Kay and bloke the used to work with him. Any one of note would have to be performing in City or asleep from the chauffeur car from London at 2am, great planning. The BBC should move to Shetland real close to its target audience, 35% of pop of UK is in London, Manchester is the 9th largest city in UK.

  • rate this

    Comment number 28.

    After reading a few of the comments on here I can see why the Scots want independence. It's a move to manchester, not to the otherside of the world and those people who are 'southern biased', once your insular views have destroyed our UK, because of said bais..where will you be then..PS. alot of the BBC staff come from the regions to London. So don't moan when the reverse happens.

  • rate this

    Comment number 27.

    I didn't get to see this morning's first 'Breakfast' from Salford. I can't help believing that the presenters will be saying "...and now in our London studio we have..." rather a lot.

    Why didn't the BBC stick all of its radio output in Media City? No-one needs to be 'in vision' for that.......

  • rate this

    Comment number 26.

    Why the silly red and why barber pole and yellow "sun" down the side of the background pictures, they are very distracting especially as the pole appears to be coming out of Bill Turnbull's head!! Take them away please, the duplicate false looking pictures are quite bad enough (they remind me of the Teletubbies set....). Once again, the new background is overblown and too visible.

  • rate this

    Comment number 25.

    It's a good thing to see the BBC moving away from London. Too many organisations are located there. Consequently, we have a massive inbalance in wealth and prosperity between London and district, and the rest of the country. Well done the BBC for taking the lead. For the sake of the country as a whole, lets hope many more will follow.

  • rate this

    Comment number 24.

    Enjoyed the show, although there were too many close up's on Bill & Suzanne. I would imagine the studio is bigger than it looks? Also, would have preferred a Live Backdrop as opposed to a picture of Nowhere?

  • rate this

    Comment number 23.

    As a viewer it doesn't really matter where the show is broadcast from as long as the content is of good quality and the presenters are pleasant. I know a few languages and have followed news channels from around the world, trust me BBC is way better than most if not all out there. Best wishes.

  • rate this

    Comment number 22.

    So the BBC are moving from London to Manchester simply to "better reflect the entire county"!! What exactly does that mean.

    It seems to me a great amount of licence payers' money is being irresponsibly spent.

  • rate this

    Comment number 21.

    BBC Breakfast makes Salfort where?

  • rate this

    Comment number 20.

    Manchester isn't a parish hamlet in the middle of a forest, people, and this isn't the 1920s. I'm pretty sure there are motorways these days, not to mention an international airport in Manchester itself. It's not exactly out of the way. I wish the BBC hadn't abandoned the doughnut as much as anyone, but if you're just going to make up issues for the sake of it, it says more about you than the BBC.

  • rate this

    Comment number 19.

    Gave up watching after 20 mins. Dreadful production, poor camera positions (why is Suzannah half cut out of shot?) and a feel that the studio is only about a quarter of its previous size.

    There should have been no really noticeable change in look or feel to the programme - come on BBC, keep your standards up. You seem to be going all ITV on us!

  • rate this

    Comment number 18.

    I think its a good move, London needs some weight lifted from her shoulders.

  • rate this

    Comment number 17.

    Woopee....overall cost savings for the mammoth. Could this also mean less BBC political bias and just provide well balanced middle of the road presentations on topics or articles on WEB or live ? Hopefully!

  • rate this

    Comment number 16.

    So the BBC push their private agenda to make Manchester their personal 'capital in the North'.
    I can state quite clearly that other cities in the North do NOT look to Manchester for that.

  • rate this

    Comment number 15.

    Oh please - does it really matter who presents the inane vacuosity that is BBC Breakfast? The extra expense of London delivers no reward.

  • rate this

    Comment number 14.

    It is long overdue for so-called national organisations to relocate away from London. By going to Salford the BBC will improve the local economy thus helping to rebalance the nation's wealth.

    I recommend that Parliament follows on by relocating to northern parts as well: I suggest Liverpool.

    Mind you there might be complaints from the locals that their neighbourhood has been spoiled.

  • rate this

    Comment number 13.

    A complete waist of money. The BBC now have to pay for taxis to get people to travel from London. Studios should be built where the need is and not influenced by political correctness. License payers have been truly ripped off by this.

  • rate this

    Comment number 12.

    As suspected the guest list is going to suffer. How many high quality celebs are going to pop up to Manchester after transatlantic flights? A shallower pool of local talent plus off the beaten track.


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