6 September 2010 Last updated at 08:12 ET

Brit Awards to move to O2 Arena from Earl's Court

Lady Gaga won three Brits earlier this year

The Brit Awards are to move to the O2 arena in south east London from Earl's Court in the west of the city.

The annual UK music awards ceremony has been held at Earl's Court for the past 11 years.

The O2, which became a music venue in 2007 and was built largely within the former Millennium Dome, is based in North Greenwich.

Next year's Brit awards will be held on 15 February.

Brits bosses have also announced a further three-year deal with ITV to show the event live on television.

Williams medley

"Looking at what The Brits stands for - the 'must-see' spectacle - it was clear that moving to a state-of the art venue like the O2 was an obvious evolution," said Brit Awards chairman David Joseph.

This year's big Brits winners were Lady Gaga and JLS.

Robbie Williams received the honorary award for outstanding contribution to music, ending the show with a live medley of his greatest hits including Let Me Entertain You, No Regrets and Angels.