'Kenya is ready' say female fitness entrepreneurs
13 March 2017 Last updated at 00:18 GMT
Numerous studies show that Africa leads the world in terms of the percentage of women in the population who are entrepreneurs. And with the continent's rapid urbanisation, more and more new opportunities are being thrown up in a variety of different sectors.
The BBC's Nancy Kacungira went to talk to two budding entrepreneurs in the fitness industry in Nairobi, Kenya.
Watch: Africa Business Report