Iraq launches $95m snow sports resort in Kurdistan
8 February 2014 Last updated at 17:44 GMT
Iraq is not currently the obvious choice for a ski holiday but the Korek Mountain Resort in Kurdistan is hoping to change that.
The $95m resort in northern Iraq threw a pre-launch party as part of the government's plan to make the region a major tourist destination.
However with ongoing security concerns in southern Iraq, will Westerners shy away from visiting?
Howard Johnson reports.
Watch: Middle East Business Report