A nightclub for India's super-rich
23 June 2013 Last updated at 13:01 BST
Multi-national firms are flocking to Asia to target new wealthy clients, but it is not just traditional brick and mortar companies.
The entertainment and nightclub business is also flourishing in markets like China, India and Singapore.
Dubbed the world's most expensive club, Pangaea is a huge success in Singapore and its founder has now announced plans to expand the brand.
Sharanjit Leyl spoke to Michael Van Cleef Ault to ask him why he was opening up a venue in India.