Egypt's bid to build foreign investment
10 February 2013 Last updated at 19:08 GMT
In the aftermath of the Egyptian revolution, foreign investment in the country slumped by 75% - a trend that is proving difficult to reverse.
Beni Suef is one district which seems to be making some progress, tempting big foreign firms such as Samsung to set up operations and create much-needed jobs.
Middle East Business Report's Simon Atkinson looks at how this traditionally agricultural region is adapting and what other parts of Egypt learn from it.