Royal pregnancy: Firm launches 'royal baby' mugs
4 December 2012 Last updated at 11:29 GMT
A Stoke-on-Trent pottery firm has already started producing mugs to mark the Duchess of Cambridge's newly announced pregnancy.
The mug is red, white and blue and the company says it could be followed by another bearing the baby's name next year.
The BBC's Liz Copper took a look inside the Emma Bridgewater factory.