Asian consumers boosts Prada profits

Help

Italian fashion house Prada enjoyed higher profits thanks to Asian consumers who have helped the company beat the global economic downturn.

There have been fears about Europe's luxury firms ever since Burberry warned that Chinese sales had slumped.

It is Asia's new rich keeping the sector afloat as Western consumers tighten their belts.

Jeremy Howell reports.

BBC © 2014 The BBC is not responsible for the content of external sites. Read more.

This page is best viewed in an up-to-date web browser with style sheets (CSS) enabled. While you will be able to view the content of this page in your current browser, you will not be able to get the full visual experience. Please consider upgrading your browser software or enabling style sheets (CSS) if you are able to do so.