Facebook flotation: How the others fared

Facebook floated on the US stock exchange on Friday to much fanfare. By the end of its first day of trading the company was valued at about $105bn.

Other major internet companies have travelled the same route before but their fortunes have varied. Find out what would have happened had you invested a $100 in Amazon, Baidu, eBay, Google, LinkedIn, or Yahoo.

Whose shares have gone up the most since flotation?

Make your $100 bet

Your $100 is now worth $

Flotation price: $*
Latest price: $**
Annualised return: %
  • Amazon
    $218.36**
  • eBay
    $39.03**
  • Baidu
    $117.40**
  • Google
    $623.05**
  • LinkedIn
    $104.95**
  • Yahoo
    $14.87**
Reset

Your $100 is now worth $

Flotation price: $*
Latest price: $**
Annualised return: %
  • Amazon
    $11,442
  • eBay
    $5,315
  • Baidu
    $4,528
  • Yahoo
    $2,821
  • Google
    $740
  • LinkedIn
    $252
  • Amazon: Began life as an online book seller and in the process revolutionised the way books were sold. It diversified into selling all manner of products to make it one of the biggest online retailers in the world. Of this small selection of internet companies, it has also produced the greatest return on a $100 investment.
  • eBay: Started life as an online auction site that quickly found fans. Some heavy users famously made a living selling second hand goods on eBay. It later diversified into selling new products and bought payments site PayPal, and is now one of the biggest online retailers.
  • Baidu: Often referred to as 'China's Google' the company was founded in 2000. It is the number one search engine in China and was the first Chinese internet company to be floated on the US tech stock exchange, the NASDAQ. Set for growth given China's billion plus population.
  • Google: Founded a few years after Yahoo, the search engine quickly became the premier internet company. It has retained its crown though Facebook could become a major competitor. Advertising revenue remains its main source of income.
  • LinkedIn: The business networking site launched in 2003 and shares many features with Facebook. When it floated shares more than doubled on the first day of trading. Like Facebook, the company has found a formula that seems to work the world over. Revenues are principally from advertising.
  • Yahoo:One of the first internet stocks to be floated, Yahoo was the original search engine. Its share price rose rapidly as the dotcom boom took hold. Unlike many, it survived the crash but has struggled to find a purpose after Google assumed the search mantle.
  • This small selection of internet companies that have floated on the US stock exchange have had varied histories. Top performer Amazon has adapted and changed while the others have, generally, stuck to their original business model.

Click reset on the final slide to begin again and get more detail by clicking on the names on the right hand side.

* this is the price at flotation once subsequent stock splits are taken into account. A stock split occurs where additional shares are issued following the initial public share offering.

** this is the share price at approx. 1000GMT on Friday 18 May 2012

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