Argan oil helps Moroccan women become breadwinners
8 January 2012 Last updated at 12:10 GMT
In rural Morocco, women have traditionally not gone out to work, but the soaring demand for Argan oil has changed that.
Dozens of cooperatives across the south west of the country now produce the profitable oil which is used in cooking and cosmetics, and it has made many women there the main breadwinners at home.
Their success is encouraging other women to set up businesses of their own.
Simon Atkinson reports.