My Bottom Line: Anne Murphy, Birds Eye

3 February 2011 Last updated at 10:20 ET Help

Anne Murphy is the managing director of Birds Eye.

She says you should not underestimate the power of building strong relationships both within and outside your business.

Anne appeared on The Bottom Line which is broadcast on BBC Radio 4 and BBC World Service. Subscribe to the podcast or watch it on the BBC News Channel.

Find more business wisdom from other chief executives on the My Bottom Line website.

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