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Japanese electronics giants suffer

1 November 2012 Last updated at 03:17 GMT

Japanese electronics firms used to be world beaters but today they are facing problems.

They are being hurt by increased global competition, a strong yen that is denting exports, and slumping demand for some of their products such as TVs.

On Wednesday their rival Panasonic posted a loss of $8.7bn for the six months to September.

So what is the way forward for these electronic giants and how can they start climbing back into the black?

The BBC's Rico Hizon spoke to Nitin Soni, associate director at Fitch Ratings.